User experience is driving our industry, especially in the car interior. In this edition of DVN-I we present in-depth news and views on upholstery materials, obviously a very visible part of the iceberg, if you will. Experience is the sum total of what we sense—see, hear, touch/feel, smell, etc.—and increasingly there’s a significant ecological aspect, as renewable and sustainable materials increase both in supply and in demand.
Safety goes along with comfort, and there are matters in need of diligent attention on that front. For example, gender parity in safety protection is still far from being achieved. As the interior is the interface area between the passenger and the car, we, in the auto-interior community have a central role in addressing that and other related issues.
Likewise, security is a half-step from safety. and we’ll see how biometric recognition will progressively help with that as car sharing comes into its own.
We review some relevant new vehicle announcements and look at how they herald new technology like BMW’s curved IP and the i-Cockpit in the Peugeot 2008; and cars which could constitute a first step towards a future market segment, such as Toyota’s new-for-Europe Camry and the Renault’s new-for-India Triber.
Then there’s DVN-I’s Design Lounge section, where designers’ perspectives take center stage in raising awareness and understanding of how design language and product content reciprocally drive each other.
The focus of DVN-I will always center on vehicle interior user experience, and we cast our gaze wide to keep track of emerging innovation and ideas. For example, the recent Paris Air Show gave us a good opportunity to compare plane interiors—when AV use cases begin to gel, they will probably look a lot like those of airliners!
We also report on EcoMotion, Israel’s big startup showcase. Keep an eye on the DVN-I Newsletter for coverage of interior-related innovations that country’s vibrant startup ecosystem is putting forth.
We’re very excited to release our first full-length DVN-I Report, with a thorough summary of the automotive interior shows and conferences from the first half of this year, presenting all trends driving this industry. Download your copy here.
We hope you find this DVN-I Newsletter № 5 informative and interesting. We’re glad you’re here, and we thank you for your support.
Sincerely yours,
