In a study published in May 2010, Frost and Sullivan presents some interesting conclusions:
By 2016, US legislation will increase the penetration of advanced safety features to a new high compared to Europe:
| USA | Europe | |
| 2009 | 4.5 million units | 3.3 million units |
| 2015 | 17 million units | 12 million units |
In 2015, Park assist, Back up aid, LDW and BSD will be the biggest features.
| USA | Europe | |
| Park assist | 6 million units | 7.5 million units |
| Back up aid | 4 million units | 1.3 million units |
| Lane Departure Warning | 2.6 million units | 0.9 million units |
| Blind Spot Detection | 2.4 million units | 0.8 million units |
| Adaptive Cruise Control | 2 million units | 1.5 million units |
| Night Vision | 200,000 units | 200,000 units |
– Camera and Radar will have the biggest impact on overall market growth of ADAS sensors; Lidar and Ultrasound will have the smallest impact.
Passenger cars wil cost around €500 more by 2015, owing to increasing safety features driven by safety legislation mainly in USA.
A second interesting point of the study is about Night vision technology.
Suppliers are developing cross expertise to reduce cost and increase functionality of Night Vision.
– Today Daimler use NIR technology such as that from Bosch and BMW use FIR from Autoliv; in the future we’ll likely see NIR + FIR systems.
Car makers and suppliers involved in night vision systems market like Bosch and Autoliv are trying to bring down the price of the product, while improving the functionality and reliability of Night Vision