The evolution of car interiors is in a reciprocal push-pull with new technology and new use cases, as the automotive realm at large progresses towards more automated, connected and shared vehicles. This week’s in-depth article looks at recent surveys’ convergence on the importance of the interior in car purchasing decisions, and how an attractive abundance of new technology must be appropriately balanced and properly leveraged to optimize the vehicle occupant experience.
When we talk about occupant experience, that includes things like usability, wellbeing, safe and intuitive access to information and services, and otherwise like that. It’s not just any single interaction, or any single added feature, but rather a continuum of interactions along the complete mobility process. Take a look at this week’s mobility news section for a series of short essays aiming to describe and understand mobility trajectories as a shaping element of our environment. This travel along mobility’s history will guide us progressively towards the mobility of the future, and consequently to the new use cases and new interiors.
Our upcoming September 24 online conference and exhibition will address new technology for smart car interiors. We are proud to report that many startups have accepted our invitation; surely, they will strengthen the prospective technology perspective of the event in domains as various as air quality, passenger monitoring, tactile sensing, digital mapping, and mobility commerce, and more. Plan to visit them online—sign up here!
We’re glad you’re on board with us!