CES is now known as the most important auto show in the world. But it doesn’t look like a traditional auto show with halls full of vehicles all in a row. It is a vehicle technology show, where probably 90 per cent of the exhibition space dedicated to transport is occupied by suppliers focused on technology for vehicles. The Bosch–ZF–Magna–Mobis–Forvia–Marelli–Continentals of the world invested big money and resources to showcase numerous technologies and innovations in their biggest booths of the year. That’s the focus of our in-depth article this week, following on from last week’s focus on automakers.
CES includes technology for most all consumer-facing domains, including healthcare; gaming; home appliances, and so many more. There is technology to really make life genuinely better, but also a lot of silly fluff nobody actually needs (internet-enabled fly swatters…) and startups hoping to get rich quick on hype and consumer frenzy. The noise:signal ratio—or chaff:wheat, if you prefer, is…a challenge. That is the topic of this week’s Coffee Corner.
Enjoy and Keep the Good Stuff!