“Lighting: The Soul of Car Design”—it’s the big, de luxe, elegant book published by DVN in a limited edition of 2,000 copies, and it’s almost no longer available. Over 96% of the books printed have been snapped up; only 70 copies are still available.
Some companies ordered over 100 copies for their employees, experts, and newcomers. They take pleasure reading it in their office or in their living room, showing it to their families, proudly explaining the work and the field they are involved in. It’s a wonderfully educational, informative, and fascinating item, and if you haven’t taken the opportunity to get enough of them, time is running out.
Naturally, not every company is in this book. That certainly doesn’t mean they’re any less important or interesting, but only that we gave them such a short notice that they were not able to join in time. They may very well be featured in our future DVN BOOK project: “Car lighting: outlook to 2025” to be published next year.
“Lighting:The Soul of Car Design” was made to convince potential newcomers to the vehicle lighting world, to get them thinking positively and in fascination about vehicle lighting and to start in their new job in the best conditions with a pleasant training tool. I think that in every company, the new hires ought to have access to this book. While the book was focused on the present, it’s also well grounded in how we got where we are, and equips the reader with tribal knowledge from this industry’s many years of innovation and progress. Our next BOOK will outline the future of automotive lighting in a digital world moving towards renewed customers’ experience in connected and autonomous cars.
In my former job, I still remember the importance for a newcomer to feel involved.
I produced many documents for that purpose during my career, but never could I have imagined back then that such Books come to exist one day. We are very proud and happy about the book’s success.
In this week’s DVN, we share some of the feedback we got from the lighting community about “Lighting: the Soul of Car Design”.
DVN Editor in Chief