DVN started working early this year with intent to inform executives, engineers, and decisionmakers in the vehicle lighting world on new applications in the 2020–’30 timeframe. Eight experts, each with over 30 years’ experience in vehicle lighting, met with prominent worldwide automakers, lighting suppliers, researchers and leading research institutes; did extensive, careful literature review from congresses and workshops, and sifted through the amassed information to put together the best and most apposite findings, innovations, and research results.
This new DVN study, just released, is 125 pages of the best-informed view on development and market introduction of new vehicle lighting functions and technologies in the coming decade. It’s a sturdy framework and foundation for the vehicle lighting and vision community to discuss future prospects.
Lighting research has begun to explore new functions with high definition systems, road light projections, displays for exterior lighting, and whole new kinds of interior lighting. Although the pandemic has moderated this impulse, the lighting community must still prepare—perhaps now more crucially—what will be the major innovations during the decade 2020-2030. These will be mainly orientated toward improved safety and design flexibility for exterior lighting with new means of communication by light and new styling approaches. Interior lighting will become smart and complex, personalised, digital, and orchestrated with many other interior component functionalities to create a completely new passenger experience.
What’s in it for you?
• Insights from the minds of an experienced regulator—the President of GRE—and an experienced innovation chief at an automaker, who present the challenges of new lighting functions in the next decade;
• Detailed descriptive analysis of the new exterior and interior lighting functions to improve safety, comfort, and styling, with assessment of the regulatory implications;
• Thoughtful analytical forecasts of car demand in the coming months and years; overall vehicle lighting market topographies and trends in the medium and long term, and Influence of lighting in fatalities with new lighting functions;
• 11 best bets from eight experts, to support strategic long-tem plans.
One of the experts who worked to put together this report, GTB President Geoff Draper, says
“I wanted to take this opportunity to inform you about this study. Normally GTB avoids the promotion of commercial activities but I have decided to make an exception because this study gives details of the status and future expectations concerning innovation in the next decade. As you know GTB is working on its vision for the next decade and clearly the DVN conclusions are particularly relevant.
This DVN study includes my personal views on the regulatory situation and it also includes a summary, produced by Dr Rainer Neumann (GTB-SVP Chair), of the research sponsored by GTB. These contributions to the DVN study have resulted in a much-welcomed promotion of the role of GTB in the innovation process.”
I think this study is my greatest success (so far!) at DVN, because I am convinced that the new functions will be the main challenge of lighting in the next decade. This week’s in-depth on the new functions in the Mercedes-Benz S-Class exemplifies the matter.
Find more information about the DVN Study in the brochure and on the DVN website.
Sincerely yours