Hyundai Motor are launching a global EV brand using the Ioniq name from their current hybrid and EV hatchbacks. They plan to release three EVs under the new brand in the next four years, starting in early 2021 with a midsize crossover.
Hyundai aim to sell a million EV and take a 10% market share to become a leader in the global EV field by 2025; a further goal is to become the №-3 maker of eco- friendly vehicles, including fuel cell EVs.
The Ioniq 5 coming next year is based on the concept 45 vehicle from the 2019 Frankfurt auto show. The Ioniq 6, to be launched in 2022, is a sedan that takes its inspiration from the Prophecy concept shown in March. It will be followed in early 2024 by a large SUV, the Ioniq 7.
The new Ioniq brand will be sold through the existing Hyundai dealership network. In a statement, Hyundai said “To fulfill Ioniq’s brand mission, Hyundai will combine current EV capabilities, such as ultra-fast charging, spacious interior and battery-supplied power, with future innovations that combine design, technologies and services to integrate in-car and out-of-car experiences”.
Hyundai say additional Ioniq models will follow after the first three are launched by 2024.