Automobility LA 2023, the Los Angeles Auto Show, happened last week. And this week, we bring you Part I of our coverage. For decades, LA been a hot spot for automotive innovations. It’s a smaller show now than it used to be, but a more focused one— automaker attendees don’t just fill space by shoving in everything they make; they really bring their best and brightest. And this year, the increasing centrality of the cabin was brightly on display.
The second model from Lucid, the Gravity 7-seater SUV, was a star of the show. Toyota’s voice assistant is impressive, and their touchscreens have customizable layouts with tech seamlessly integrated. Hyundai’s Ioniq 5 has a dual-screen solution, one as instrument cluster, one as infotainment. Another dual-screen setup is in the Toyota Signia, and it looks like a good tradeoff between screen size and packaging limitation. Sustainability is really on center stage now in more and more vehicles, as shown on the Kia EV3 and EV 4 concepts, with material such as sustainable bioplastics, natural dyes, and recycled cotton.
It’s really exciting seeing the actual reality and increasing trend of the interior gaining traction as the primary main differentiator and innovation stage in the automotive world. Clearly, the future of the EV interior is roomy, immersive, and flexible. Next year’s DVN Interior Workshop will focus on HMI, seats, comfort, and sustainability. Stay tuned as we build the conference lineup; find more information on online.
It’s great to be with you!
Sincerely yours,