Renault’s New Strategy for China

Renault will focus in China on light commercial vehicles (LCV) and electric vehicles (EV). Renault Brilliance Jinbei Automotive (RBJAC—the Chinese name means “gold cup”), launched in December 2017, is Renault’s main channel for its LCV business in China. RBJAC is modernizing Jinbei models and extending the lineup with a total of five core models by…
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