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Industry Profiles
Automotive Lighting Profile
Tuesday, 02 September 2008

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EXECUTIVE SUMMARY

AL, born nearly a decade ago to long-established auto lighting parent operations of Bosch and Magneti Marelli, are now a wholly-owned subsidiary of the latter company. AL are a global supplier of front and rear lighting products and considered one of the top 4 exterior lighting suppliers worldwide.
Since establishment in 1999, AL have grown into the global leader in the automotive lighting market.


There are about 12 000 people across 16 sites in Asia, Europe and North and South America; in 2007 AL achieved turnover of about €1.6bn. All major OEMs buy from AL, including BMW, Mercedes, VW, and Ford Group in Europe, GM in North America, and Honda and Mazda in Japan.

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Audi Profile
Tuesday, 08 July 2008

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EXECUTIVE SUMMARY

The author first presents the History of Audi, its Headquarters, Strategy, Finances, Engineering/Innovation, Production and Quality. The company profits for the non visible parts of the platform portfolio of mother Volkswagen.

Following a very successful 2007, Audi is on course to achieve top figures once again in 2008 with sales of 1 million cars and with a target of 1.5 million cars in 2015 from 40 models instead 25 today and a complete portfolio of compact cars, limousines, SUV and sporty cars.

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